Fei, Tan
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Vol 18, No 1 (2025): 18th International & National Conference - Articles
A STUDY ON THE IMPACT OF TIK TOK LIVE E-COMMERCE ON TOURIST CONSUMERS' PURCHASING INTENTION
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Vol 18, No 1 (2025): 18th International & National Conference - Articles
IMPACTS OF TIK TOK LIVE-STREAMING E-COMMERCE ON TRADITIONAL TOURISM IN CHINA: A STUDY ON CONSUMER PURCHASE INTENTIONS
Abstract Untitled