THE IMPACT OF TEAMWORK, INNOVATION MANAGEMENT AND CORPORATE CULTURE FACTORS TOWARDS ORGANIZATIONAL EFFECTIVENESS IN CHINA'S INTERNET INDUSTRY

Hu Guotao, Suthinan Pomsuwan

Abstract


This study aims to understand the impact of teamwork, innovation management, and corporate culture on organizational effectiveness in China's Internet industry. This study explores the impact of teamwork, innovation management, and corporate culture on organizational effectiveness in China's Internet industry. Specifically, it analyzes the relationship between teamwork and work efficiency, knowledge sharing, and organizational cohesion; innovation management focuses on the importance of innovation and change, sustainable development, and competitiveness; corporate culture examines the connection between worldview, employee attitudes, and corporate image.This study quantitatively analyzed the data of 400 Chinese respondents, which were collected on social media through snowball sampling. The questionnaire contained multiple-choice questions and Likert five-point scales. Descriptive and inferential statistical methods were used for analysis. The results showed that teamwork, innovation management, and corporate culture had a significant impact on organizational effectiveness, supporting the research hypothesis.


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